Broomfish Motorsport was started in 2002 as a partnership by Peter Lee, as Managing Director, and Phillip Judd, as Director.
Their focus from the beginning has been to offer high quality car accesories at a realistic price. After contacting many companies and obtaining sample orders from them, testing showed the Simota and Rdash brands fitted this criteria perfectly. Broomfish became New Zealand importers of these brands very early on and remain so to this day.
Broomfish was run as an "after hours" business by Peter whilst he still working a day job until December 2005. At this time he decided that it was possible to realise his dream of running the company full time. Phillip didnt share this dream so Peter bought his half of the business and they ammicably parted company.
2006
The business continues to grow and Broomfish is officially listed as a New Zealand distributor on Simota.com
2007
2 new brands added to the line up. Go Fast Bits and Autowing. Go Fast Bits is renowned as at top end manufacturer of Turbo Blow off Valves and fittings Autowing manufacture a wide range of items such as Strut Braces, short shifters, and switch panels which will be gradually added to the available items
August - It became apparent that the Broomfish Motorsport was unable to continue to grow and expand its product lines and provide a full time income for Peter, so the decision was made to return Broomfish to an after hours business and Peter returned to a waged job during the day.
2008
Broomfish becomes an Independant distributor of Pro-Ma performance additives.
2009
The descision was made to run the business again full time, but this time with Peters wife Jannine running the day to day affairs
2010
February - Broomfish moves to a new shop premises in Henderson and is once again run during fulltime by Peter
New product lines now include Valvoline, Gulf Western, WIX, NGK, Bosch, EBC, Tridon, Hella, Narva, Dayco, Mitsuba & Remsa.
July - Broomfish exhibits at Speedshow 2010 which is a huge success
2011
Many hours are invested into adding information into the Make/Model/Year filter as Broomfish continues to expand into the DIY maintenance market
The website newsletter is replaced by a page on
Facebook to keep customers up to date with news and developments
July - Broomfish exhibits again at Speedshow 2011.
August - Autoart products are added to the range
October - Broomfish expands to include a full service workshop to the parts store. This also enables fitting of all items sold.